30 Brands Like Ralph Lauren You Need to Know 2024

Purchasing brands such as Ralph Lauren allows you to delve into enduring style and high-quality attire. Ralph Lauren, synonymous with elegance and traditional fashion, has always appealed to style-conscious customers who value refined designs.

So, it’s no surprise that people always look for similar brands that offer stylish apparel with the same quality and attention to detail.

Brands Like Ralph Lauren

1. Tommy Hilfiger

Tommy Hilfiger is a quintessential American brand that offers preppy, classically cool style, making it a great alternative to Ralph Lauren. With its timeless designs and widespread presence in thousands of brick-and-mortar stores across the globe, this brand embodies the essence of American fashion.

2. Calvin Klein

Calvin Klein competes with Ralph Lauren in offering a similar classic style, ranging from sporty to professional attire. As one of the top competitors for Ralph Lauren, Calvin Klein has built a reputation for creating high-quality, elegant pieces that exude sophistication.

3. Brooks Brothers

As The Modest Man’s Guide mentioned, Brooks Brothers is another classic American brand resembling Ralph Lauren’s style. Established in 1818, it is known for creating elegant, polished attire for men and women, making it a staple in the American fashion.

4. L.L. Bean

Rooted in the American outdoor tradition, L.L. Bean offers clothing and gear that combine quality, comfort, and style. Their products cater to those who appreciate functional fashion and classic designs, supporting an active and adventurous lifestyle.

5. Vineyard Vines

In 1998, Vineyard Vines took the preppy lifestyle scene by storm. Known for its whimsical prints and signature smiling whale logo, this brand offers a range of casual yet polished clothing, establishing its place among classic American brands.

6. Abercrombie & Fitch

Abercrombie & Fitch has evolved over the years to become a go-to brand for casual, on-trend fashion. With a wide array of products for men, women, and children, it offers a slightly more relaxed take on all-American attire.

These Classic American brands each bring their unique flair to the fashion scene. By offering timeless styles that resonate with consumers, they have solidified their status as top choices for those seeking clothing that exudes an all-American appeal.

Luxury Fashion Brands

Some of the top luxury fashion brands that are similar to Ralph Lauren include:

  1. Gucci: Known for their iconic double-G logo and sleek designs, Gucci is a powerhouse in the luxury fashion industry, catering to both men and women.
  2. Hermes: With a rich history dating back to 1837, Hermes is renowned for its high-quality leather goods and accessories and distinctive silk scarves.
  3. Prada: Synonymous with sophisticated style, Prada offers an extensive range of luxury clothing, shoes, and accessories for both men and women.
  4. Chanel: Established in 1910, this French luxury fashion house has become iconic for its elegance and timeless designs showcased through their clothing, accessories, and fragrances.
  5. Burberry: Famous for its signature check pattern and trench coats, this British brand has a rich heritage and a strong presence in the world of luxury fashion.
  6. Tommy Hilfiger: An American brand known for its preppy style and sporty yet fashionable designs, offering clothing, accessories, and shoes for men, women, and children.
  7. Lacoste: Recognized for its iconic crocodile logo, this French brand has a rich sporting history, offering casual sportswear and smart-casual pieces for both men and women.
  8. Calvin Klein: Minimalistic yet trendy, Calvin Klein provides a wide range of clothing, accessories, and fragrances for both men and women, focusing on contemporary styles.
  9. House of Versace: Based in Italy, this luxury fashion house offers a range of clothing, accessories, and fragrances that are both glamorous and provocative, blending bold colors and intricate patterns.
  10. Fendi: Known for their innovative designs, high-quality materials, and luxurious fur coats, Fendi is a top contender in the international luxury fashion scene.
  11. Giorgio Armani: Emphasizing clean lines and tailored silhouettes, this Italian brand offers a wide assortment of men’s and women’s clothing, accessories, and fragrances.

Contemporary Brands

ralph lauren similar brands

As we explore brands like Ralph Lauren, let’s delve into the contemporary fashion world to find others that offer similar styles and ambiances. Each of these labels has carved a niche for itself by offering timeless, high-quality apparel inspired by classic designs. Here are a few noteworthy fashion brands:

1. Brooks Brothers: The iconic Brooks Brothers is considered one of the best Ralph Lauren alternatives, with roots in classic American style. Known for their tailored suits, elegant dress shirts, and crisp casual wear, Brooks Brothers caters to both men and women in search of polished sophistication.

2. Burberry: With a reputation for refined British style, Burberry offers a wide range of clothing, from luxurious trench coats and outerwear to sleek casual pieces. Its signature check pattern has become synonymous with quality and has been embraced by tastemakers worldwide.

3. Tommy Hilfiger: Known for its iconic red, white, and blue logo, Tommy Hilfiger offers vibrant, preppy-inspired clothing that aligns well with the Ralph Lauren aesthetic. Offering wardrobe staples for men, women, and children, Tommy Hilfiger remains a popular choice for stylish and comfortable clothing.

4. Hugo Boss: Offering sleek, well-tailored garments, Hugo Boss has a reputation for incredible craftsmanship and attention to detail. This German fashion brand suits people looking for sophisticated, timeless designs.

5. GANT: A brand with origins in American East Coast style, GANT offers preppy, refined casual wear for both men and women. With a focus on classic pieces such as chinos, button-down shirts, and polo shirts, GANT is a go-to brand for those looking to expand their sophisticated wardrobe.

6. Abercrombie & Fitch: Once known for its youthful, collegiate style, Abercrombie & Fitch has evolved to embrace a more refined aesthetic. Providing casual wear for men, women, and children, this brand offers a wide range of clothing options, from everyday essentials to outerwear.

Affordable Alternatives

Looking for stylish clothing options that won’t break the bank? Check out these affordable alternatives to Ralph Lauren:

  1. Tommy Hilfiger: Known for their preppy and classic American style, Tommy Hilfiger offers a wide range of apparel that captures the essence of Ralph Lauren at a more budget-friendly price point.
  2. Abercrombie & Fitch: With trendy and casual clothing options, A&F is a more affordable choice for those who love the allure of Ralph Lauren.
  3. Gap: As a popular brand in casual wear, Gap provides timeless designs and quality materials that mimic the Ralph Lauren aesthetic without the high price tag.
  4. J. Crew: Offering versatile and stylish wardrobe staples, J. Crew is another fantastic alternative for those who admire Ralph Lauren’s classic designs.
  5. Brooks Brothers: Established in 1818, Brooks Brothers is known for producing high-quality clothing at reasonable prices, making it an excellent alternative to Ralph Lauren.

With these brands in mind, upgrading your wardrobe doesn’t have to be a costly endeavor. Why not check out their latest collections to see if they match your style preferences?

Sustainable and Eco-Friendly Brands

brands similar to ralph lauren

Finding fashion brands that align with your values can be challenging, but fear not! Here are some sustainable alternatives inspired by the style of brands like Ralph Lauren:

  • Boden: This brand offers classic designs with a focus on sustainability and ethical production. Their eco-friendly approach includes using organic cotton and responsible sourcing practices.
  • CDLP: This brand specializes in premium menswear basics crafted from high-quality, sustainable materials like Lyocell, a semi-synthetic fabric made from wood pulp.
  • Nanushka: Known for their contemporary designs, Nanushka uses innovative materials like vegan leather and recycled polyester to create stylish yet eco-friendly pieces.
  • Adidas by Stella McCartney: This collaboration merges sportswear and sustainability, using eco-conscious fabrics and production methods while still delivering stylish workout gear and athleisure options.
  • Bethany Williams: This innovative brand focuses on social and environmental justice through fashion, using upcycled materials and working with charitable programs that empower marginalized communities.
  • Rapanui: With a commitment to transparency and circularity, Rapanui offers customizable clothing made from organic and ethically-sourced materials with an easy take-back system for recycling.
  • Nudie Jeans: This Swedish brand is a pioneer in sustainable denim, using organic cotton and offering free repairs, reselling, and recycling programs for their jeans.
  • Filippa K: A Scandinavian favorite, Filippa K combines minimalist design with sustainability, using long-lasting fabrics and offering a leasing program to promote a more circular fashion system.


Is Lauren Ralph Lauren a luxury brand?

Lauren Ralph Lauren is considered a premium fashion brand, but not necessarily a luxury brand. While the brand offers high-quality products and is priced above average, it is not typically associated with the same level of exclusivity and prestige as some of the top luxury fashion brands.

Is Lauren Ralph Lauren a cheaper brand?

Lauren Ralph Lauren is not necessarily a cheaper brand, but it is more affordable compared to some of the top luxury fashion brands. The brand offers high-quality products at a premium price point, making it accessible to a wider range of consumers who value quality and style.

What is preppy brands?

Preppy brands are fashion and lifestyle brands that are associated with a classic, traditional American style. These brands often feature timeless designs, high-quality materials, and a focus on clean, polished looks. Examples of preppy brands include Brooks Brothers, J.Crew, Ralph Lauren, and Tommy Hilfiger.

What do you call Ralph Lauren style?

Ralph Lauren style is often referred to as classic American style, featuring timeless designs and a focus on high-quality materials. The brand’s aesthetic is characterized by clean lines, preppy details, and a refined, sophisticated look. It is often associated with luxury and exclusivity, as well as a sense of timeless elegance.

Is Ralph Lauren a respected brand?

Yes, Ralph Lauren is a highly respected brand in the fashion industry, known for its classic American style, high-quality materials, and attention to detail. The brand has a loyal following of customers who value its timeless designs and commitment to quality, and it is often associated with luxury and sophistication.

What are 5 cheaper brands like Ralph Lauren?

Five more affordable brands similar to Ralph Lauren’s preppy style include Nautica, Tommy Hilfiger, Gap, Uniqlo, and J.Crew. 

5 companies like Ralph Lauren?

Companies like Ralph Lauren that offer a blend of classic and preppy fashion are Brooks Brothers, Lacoste, Tommy Hilfiger, GANT, and Vineyard Vines.

Disclosure: We only recommend products we would use ourselves and all opinions expressed here are our own. This post may contain affiliate links that we may earn a small commission at no additional cost to you.

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Elisa Steffes reviews designer fashion brands and elegant pieces for a living. She also loves Old Money Brands and is passionate about writing about topics related to this classic style.
She has close to 3 years of experience in SEO and has taken the Streetstylis Pinterest account to one of the most popular magazines on Pinterest and Instagram.
When she's not working, you'll find her doing Pilates, dancing or hanging out with her friends in Malta.

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