Yves Saint Laurent, a legend in the luxury market, shouldn’t surprise you when it announces a price increase on all its products. After all, the brand has enjoyed decades of success, and where there’s achievement, increases in pricing are a given, just like all luxury brands.
While this news may come as unwelcome to many fans of the label, it’s important to remember that increased prices are often associated with higher-quality materials and craftsmanship.
YSL Price Increase: All You Need to Know!
Here’s a roundup of the current prices of Yves Saint Laurent items in the U.S.
Toy Loulou
- Previous Price: $1850
- New Price: $1990
- Increased By: 8%
Small-Sized Loulou
- Previous Price: $2590
- New Price: $2950
- Increased By: 14%
Medium-Sized Loulou
- Previous Price: $2850
- New Price: $3200
- Increased By: 12%
Small Puffer Pouch
- Previous Price: $945
- New Price: $995
- Increased By: 5%
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Small Puffer on Chain
- Previous Price: $2850
- New Price: $3200
- Increased By: 12%
iCare Maxi Tote
- Previous Price: $4400
- New Price: $4900
- Increased By: 11%
Uptown Walk Wallet on Chain
- Previous Price: $1190
- New Price: $1490
- Increased By: 25%
Uptown Pouch
- Previous Price: $595
- New Price: $625
- Increased By: 5%
Cassandra Bill Pouch
- Previous Price: $775
- Updated Price: $795
- Increased By: 2.5%
Cassandra Wristlet
- Previous Price: $725
- New Price: $775
- Increased By: 7%
Cassandra Wallet on Chain
- Previous Price: $1590
- New Price: $1790
- Increased By: 13%
Phone Holder With Strap
- Previous Price: $695
- New Price: $745
- Increased By: 7%
Nikki Medium Chain Bag
- Previous Price: $2890
- New Price: $3150
- Increased By: 9%
Sac de Jour Baby Size
- Previous Price: $2,850
- Updated Price: $2,950
- Increased By: 3.4%
Sac de Jour Small Size
- Previous Price: $3,150
- Updated Price: $3,300
- Increased By: 4.6%
Hobo Bag
- Previous Price: $2250
- New Price: $2400
- Increased By: 7%
Rive Gauche Small Tote
- Previous Price: $1,790
- Updated Price: $2,290
- Increased By: 24.5%
East West Tote
- Previous Price: $1,450
- Updated Price: $1,750
- Increased By: 18%
Matelassé Card Case
- Previous Price: $325
- Updated Price: $375
- Increased By: 14%
Flap Card Case
- Previous Price: $515
- New Price: $525
- Increased By: 2%
Small Envelope Wallet
- Previous Price: $545
- Updated Price: $575
- Increased By: 5%
2023 Updated YSL Item Prices in Europe
Here’s a roundup of the current prices of Yves Saint Laurent items in Europe to give you an insight into how much price boost to expect in 2024.
Toy Loulou Bag
- Previous Price: €1,490
- Updated Price: €1,540
- Increased By: 3.4%
Small Loulou Bag
- Previous Price: €2,400
- Updated Price: €2,475
- Increased By: 3.1%
Medium Loulou Bag
- Previous Price: €2,600
- Updated Price: €2,680
- Increased By: 3.1%
Toy Puffer Bag
- Previous Price: €1,790
- Updated Price: €2,010
- Increased By: 12.3%
Small Puffer Bag
- Previous Price: €2,600
- Updated Price: €2,680
- Increased By: 3.1%
Medium Puffer Bag
- Previous Price: €2,900
- Updated Price: €2,990
- Increased By: 3.1%
Hobo Bag
- Previous Price: €1,890
- Updated Price: €1,950
- Increased By: 3.2%
Rive Gauche Tote
- Previous Price: €1,450
- Updated Price: €1,600
- Increased By: 10%
iCare Maxi Bag
- Previous Price: €3,900
- Updated Price: €4,020
- Increased By: 3.1%
Lou Camera Bag
- Previous Price: €1,450
- Updated Price: €1,495
- Increased By: 3.1%
Lou Mini Camera Bag
- Previous Price: €1,250
- Updated Price: €1,290
- Increased By: 3%
Monogram Card Holder
- Previous Price: €250
- Updated Price: €260
- Increased By: 4%
Monogram Clutch
- Previous Price: €595
- Updated Price: €615
- Increased By: 3.4%
YSL Luxury Bags Price Hike
Consistent price increases don’t come as a surprise to anyone following the luxury industry. In these last few years alone, we’ve witnessed several luxury brands like Prada and Chanel increasing their price tags to adapt to the skyrocketing inflation rate.
As another luxury fashion house, Yves Saint Laurent followed suit by upping their products’ prices two times in May and November last year (2022). Prices for their popular items increased by 8% to 29% due to market demand, receiving a conflicted reaction from its patrons.
However, rumors for another YSL price increase started circulating again earlier this year. And as of May 2023, we’ve confirmed reports of price hikes in major countries like Japan, Australia, New Zealand, and the United Kingdom.
Fortunately, the current price hikes aren’t hitting the U.S. market yet. So, the prices of popular designer bags from YSL, including our favorite Loulou bags, retained their cost from the previous price hikes in May and November 2022.
Still, if history indicates, it won’t be surprising to expect a YSL price increase in the 2024 U.S. market soon. Some designer pieces, including some Sac de Jour and Tote bags, are already creeping up in cost.
Why Is Yves Saint Laurent Increasing Price?
Like most luxury brands, Yves Saint Laurent doesn’t disclose the reason behind its price hikes. Still, several factors can contribute to luxury brands increasing their product price tags, which include the following:
Inflation and Currency Fluctuations
Inflation rates and currency shifts are the primary contributors to luxury products increasing their prices. And as you know, the global economy is still recovering from the economic consequences of COVID-19.
While considered inflation-proof, luxury brands like YSL, Prada, Chanel, and Louis Vuitton adjust their products’ price tags to maintain profitability.
Supply and Production Cost
Designers often increase their prices incrementally to accommodate the rising material and labor costs. The previous pandemic, for example, disrupted global supply chains, which led to the frequent cost adjustments of popular designer names.
Brand Popularity and Market Demand
As a luxury brand becomes increasingly popular, the demand for its designer items can soar. Naturally, Yves Saint Laurent’s continued rise in the fashion scene resulted in the company capitalizing on its widening market.
YSL might also be gearing to improve its name’s exclusivity. By raising its price tag, Saint Laurent ensures their designer products retain their status and luxurious symbol.
Is YSL a Good Investment?
YSL is a good investment for those looking to invest in luxury items. The brand has been steadily increasing in popularity, and with the upcoming price increase, it may become even more desirable.
People who collect designer bags may also find that investing in YSL is a wise choice. After all, YSL is known for its quality materials and craftsmanship, so investing in timeless pieces can be a great way to ensure your collection remains valuable for a long time.
If you want, you can even sell your YSL items in the future to get some of your investment back. Just be sure to research the market value before making a sale.
Those looking for a more affordable option may benefit from looking into YSL’s sister brand, Saint Laurent. This label has many of the same aesthetic qualities as YSL but at lower prices.
Will YSL Bags Continue to Increase Their Prices in 2024?
Designer brands are notorious for their tradition of annually raising prices. It’s commonplace to see some designers boost their staple items’ costs twice or thrice yearly.
Yves Saint Laurent, for instance, has been habitually raising prices between May and October. So you can expect some 5% to 15% YSL item increase for the first and second half of 2024.
Do YSL Bags Increase in Value?
Yes, Yves Saint Laurent holds its value. According to the Claire Report, YSL bags have the second highest resale value of 80%, second only to Louis Vuitton.
That said, the type of material, collection, condition, and age of the bag can affect its worth. Some of the most popular YSL items with high resale values are the Sac de Jour, iCare Max, Hobo, and Loulou Chain bags.
Some of the factors that you should keep in mind if you’re planning to purchase YSL items are the following:
Quality of the Materials
One thing that makes YSL items so valuable is the quality of their materials. The fabrics and leathers used in YSL products are often of the highest quality, which helps them maintain or even increase their value over time. The better the product quality you’re buying, the higher the price you’ll get when reselling.
Collection
The YSL collection is constantly changing and evolving, so staying updated with the brand’s latest releases is essential. Investing in pieces from a particular season or collection may help them retain their value better than generic items.
Condition and Age
YSL items that are kept in excellent condition will have a higher resale value than those that are worn or damaged. Keeping YSL items safe and protected is essential if you plan to resell them. Condition is especially essential in vintage pieces; many are rare and not manufactured anymore.
Also, YSL items that are older and more difficult to find will be worth more than newer pieces.
Do Saint Laurent bags hold their value?
Yes, Saint Laurent bags retain their value and have a high resale value. Classic styles such as the Loulou and Sac de Jour bags are in high demand and hold their value.
Is YSL a high end brand?
YSL (Yves Saint Laurent) is a high-end luxury label known for its trendy designs and high-quality craftsmanship. It is one of the world’s most valuable luxury brands, competing with other exclusive brands.
What’s the difference between YSL and Saint Laurent?
Although YSL and Saint Laurent are the same brand, some products bear the older YSL logo while others bear the new Saint Laurent branding. Hedi Slimane’s ready-to-wear collection is known as u0022Saint Laurent.u0022
Which country is YSL cheaper?
YSL bags and accessories are generally less expensive in Europe, including Paris than in other countries. A Saint Laurent handbag is at least 20% cheaper in Europe than elsewhere.
Is YSL still owned by Gucci?
Yes, Kering, a French-based multinational corporation specializing in luxury goods, still owns Yves Saint Laurent (YSL).
Why is YSL so Expensive?
YSL is expensive due to several factors, including their luxury brand status, high-quality materials and craftsmanship, heavy investment in marketing and brand image, limited availability and exclusivity, and the brand’s focus on maintaining their status and exclusivity.
Why is YSL so expensive?
YSL, or Saint Laurent, commands high prices due to its prestige, luxurious materials, craftsmanship, brand recognition, and fashion industry status, reflecting its quality and exclusivity.
Disclosure: We only recommend products we would use ourselves, and all opinions expressed here are our own. This post may contain affiliate links that we may earn a small commission at no additional cost to you.
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