If I had a euro for every time someone whispered “old money aesthetic” on TikTok while twirling a perfect blowout, I’d be brunching at Hôtel du Cap every weekend.
But let’s be clear – old money style isn’t just about cashmere and Cartier. It’s about looking like you grew up riding horses in the South of France, even if you’re just riding the subway in vintage Ralph Lauren. And yes – the hair matters just as much as the outfit.
Over the years, I’ve styled heiress-level blowouts in Paris penthouses, pinned ballet buns backstage at Milan Fashion Week, and yes, I’ve even cut curtain bangs on a yacht (don’t ask).
What I’ve learned? The right hairstyle instantly gives that timeless, “she just always looks expensive” energy.
Whether it’s a silky low pony, a softly waved bob, or that perfect bun that somehow never looks overdone, these 30 old money hairstyles female are giving legacy, elegance, and a very well-curated trust fund.
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03/27/2024 08:57 pm GMT
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Washing every day strips hair of nutrients and its natural oils, leaving it looking dull.
Daily shampooing can also cause hair breakage, brittle strands, and dullness, and can dry out the scalp.
If you’re worried about your hair getting greasy too quickly otherwise: Don’t be afraid! Hair gets greasy because the scalp isn’t moisturized enough, so the sebaceous glands overproduce their own oil.
So if you take care of enough moisture and avoid a dry scalp, your hair will be far less greasy. And also look much more well-groomed, shiny and soft.
2. Use Silicone- & Sulfate-Free Shampoos
Sulfate is the substance responsible for the lather in shampoos. However, it attacks the scalp and hair very aggressively and therefore cleans anything but gently.
However, if you want your hair to look expensive, it’s essential that it isn’t damaged by aggressive ingredients or that your scalp is dried out.
Silicones, on the other hand, do seal the hair, giving it a nice shine, but they don’t wash out completely, making the hair look flat in the long run, as they encourage early oil production. This is also something we don’t want to have with expensive-looking hair.
ADDITIONAL TIP: Please never apply shampoo to the ends of the hair, as it can dry them out and cause hair breakage. Shampoo should be applied to the scalp for a short time to remove impurities and styling residues. When washing out it comes anyway in the tips and cleans them too, there you need and shouldn’t provide them with shampoo before.
3. Conditioner also in the Roots
Now you know that moisture on the scalp isn’t your enemy but your friend. And a very important one.
So periodically, you should also put your conditioner in the roots of your hair to give it the moisture it needs.
Especially in summer, when you might still have a sunburn on your scalp or your skin is drier from the sun, it’s essential to ensure it’s moisturized.
And here, you don’t have to worry about them looking greasy afterward. Just make sure you wash your hair out well and there should be no conditioner residue left behind.
4. Regular Hair Masks
To provide your hair with nutrients, vitamins, and minerals, you should do a hair mask 1-2 times a week. This can be, for example, rosemary, argan, or castor oil that you apply to the scalp to moisturize it and in the lengths and tips, a good hair mask.
Or you can also apply the hair mask to the scalp; it’s up to you. The important thing is that you don’t leave it out – as I said, it needs moisture to prevent dandruff and skin dehydration.
Also, I can only recommend that you leave the mask on overnight or for several hours so that the ingredients can really be absorbed by your hair.
ADDITIONAL TIP: You can make a sleek bun or braid with it wonderfully and go with it e.g. to the Gym – nobody will notice that because it holds bombproof like a good gel.
5. Scalp Massages
You should massage your scalp regularly if you suffer from hair loss or brittle hair.
This will stimulate hair growth and make your hair shinier. In addition, it does just insanely good and it’s a great balance to the stressful everyday life.
6. Cover Gray Hair between Hairdresser Appointments
If you want to know how your hair looks expensive, you should cover your gray hair between hair appointments.
Especially the roots will look unkempt otherwise.
7. Have Your Hair Cut Regularly
A regular haircut (at least once every 3 months) is the name of the game if you want your hair to look expensive.
Trimming your hair eliminates split, damaged, or broken ends and accelerates hair growth instead of hindering it.
A sleek low bun, soft waves, or a bouncy blowout that looks like it was done by your family’s private stylist (even if it was you and a round brush at 7 AM).
The key? Timeless, effortless, and zero flashy trends.
What hairstyles make you look expensive?
Think clean center parts, glossy finishes, and anything that whispers “I have a standing appointment at a salon with marble floors.”
A polished chignon, brushed-out waves, or a perfect ponytail can say more than diamonds.
What is the old money hair color?
Rich brunettes, soft buttery blondes, or deep, natural-looking shades with subtle dimension – nothing too loud, never over-processed.
It’s hair that looks like it’s always been that way… and maybe costs a fortune to keep it that way.
What is the difference between old money hair and new money hair?
Old money hair is understated and elegant – like it air-dries flawlessly and hasn’t seen a TikTok trend since 2004.
New money hair loves drama: think XXL volume, bold highlights, and a little bit of “look at me” energy – old money doesn’t need to.
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I’m Louisa, and for 7 years now, I absolutely love putting together the best inspiration for you - from outfit ideas to nail designs and hairstyles. Pinterest serves as my personal sanctuary which accounts for most of my screen usage time (and let's admit it takes up most of my screen time 😅). I’m always scrolling, searching for the prettiest, most on-point trends to share - and everything you see here is carefully curated from hours of collecting, finding the best ideas and creating.
I hope you will love them as much as I do and I would love to know which looks or designs you like the most in the comments. And if you ever recreate something you’ve seen here - please share it with me! Seeing your versions and how you make each idea your own seriously makes my day.
