Vanilla Girl Makeup 2024: How to Get this Dreamy Aesthetic

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Ready to amp up your excitement? We’re stepping into the universe of vanilla girl makeup! This fresh trend is exploding on TikTok, ushering in a minimalist makeup vibe that emphasizes your innate beauty. Ideal for those who wish for an understated, sleek look without the sensation of being too made up.

Vanilla girl makeup is all about embracing a soft, understated look with neutral colors and lightweight products. You’ll find hues like gold shimmers, caramel eyeshadows, and brown eyeliners come together to create a luxe, cozy feel. Plus, who can resist the tempting allure of vanilla-scented lip balms and lip oils to finish everything off?

Ready to give it a try? We’re here to guide you through achieving this effortlessly chic look that celebrates your natural features while making you look flawless. Let’s get started!

The Vanilla Girl Aesthetic

The vanilla girl aesthetic revolves around a simple color palette, with white and creams being its signature shades. You’ll often see fashion, hair, and makeup in these hues to create a fresh and clean appearance. It’s all about feeling like you stepped out of your favorite TikTok trend, with minimal makeup and a focus on natural beauty.

In terms of makeup, the vanilla girl aesthetic embraces a soft, lightweight touch. Think “no-makeup” makeup with a dewy foundation, a subtle flush of blush, and some gentle highlighter to give your face a natural glow. The idea is to maintain a minimal makeup look, allowing your natural features to shine without being overwhelmed by bold colors or heavy makeup.

Of course, we can’t forget the importance of hair and fashion in the vanilla girl aesthetic. Hairstyles should be simple yet effortlessly chic – loose curls, beach waves, or a casual updo showcases a carefree, clean hairstyles girl vibe. As for clothing, opt for comfy, stylish pieces that match the natural color palette. Your wardrobe should radiate a fresh, minimal feel, with cozy fabrics and easy-to-wear styles.

The overall appeal of the vanilla girl trend lies in its simplicity. It celebrates the clean girl aesthetic, focusing on natural beauty and understated elegance. So, if you want to try a new, minimal makeup trend that’s both pretty and manageable, the vanilla girl makeup is worth exploring. Embrace your inner TikTok queen and ride the vanilla girl wave to a cleaner, fresher look!

Vanilla Girl Makeup

Base Makeup

When starting your vanilla girl makeup journey, it’s crucial to begin with a solid base. Opt for a lightweight foundation or BB cream that matches your skin tone. This will give your skin a polished look while maintaining its natural, dewy texture. A good-quality concealer is also essential for covering any blemishes or under-eye darkness without looking cakey.

Don’t forget about blush and bronzer! These products help add warmth and definition to your face. Stick to the vanilla girl color scheme by choosing neutral shades that complement your skin tone. A champagne-colored highlighter can subtly glow your cheekbones and other high points of your face.

Eye Makeup

Eye makeup in the vanilla girl aesthetic incorporates soft, neutral colors that enhance your natural beauty. Start by applying a caramel or cream-colored eyeshadow to your lids while adding a touch of gold for a hint of shimmer. Brown eyeliner should be used sparingly to create a subtle definition yet not too dramatic.

Mascara and brow gel are essential in this look, as they help frame your eyes while maintaining a natural, polished appearance. Choose mascaras and brow gels that complement your hair color and don’t clump.

Lip Makeup

Lip makeup for the vanilla girl looks natural tones and nourishing products. Opt for a lip gloss or tinted balm in beige or light pink shades to create a soft, girly finish. Spoil your lips with nourishing products like Dior lip oil, which you can find at stores like Sephora. Adding a vanilla-scented lip balm can also enhance the overall #vanillagirl vibe.

Finishing Touches

Now that your makeup is complete, it’s time to tie the look together with some finishing touches! The vanilla girl aesthetic is all about minimalism and natural beauty, so don’t go overboard with accessories. A simple claw clip or delicate jewelry will complement your look nicely. When it comes to wardrobe, stick to cream and beige clothing in luxe, cozy fabrics.

Remember that the vanilla girl makeup trend is about embracing your natural beauty, so let your skincare and subtle makeup enhancements take center stage. Have fun exploring this warm, comforting aesthetic. Be aware of the controversy surrounding the term “vanilla girl” and consider adapting your language to focus on the vibe and principles behind the trend.

Ditch the hair straighteners and curlers, because the vanilla girl aesthetic is all about embracing natural texture. Allow your hair to air dry, and enjoy the unique waves and curls that only you possess. You can use a claw clip to style your hair into a playful, half-up half-down hairstyle for added flair. This simple accessory offers a stylish way to showcase your pretty, natural locks.

The vanilla girl makeup look goes hand-in-hand with the clean girl aesthetic and wholesome trends. These styles are perfect for those who prefer a minimalistic approach to beauty. Compared to the bold, full-glam makeup trends, the vanilla girl aesthetic focuses on enhancing your natural beauty rather than covering it up. It’s the perfect match for hairstyles that embrace the real you.


What is vanilla girl makeup?

Vanilla girl makeup is a TikTok trend characterized by a natural, neutral, and minimalist look with barely-there makeup and clean lines. It often features neutral palettes, soft blush, and glossy lips.

How to get the vanilla girl look?

To achieve the vanilla girl look, follow these steps: opt for natural, neutral, and minimalist makeup, wear simple and comfortable clothing, let your hair air-dry or wear it in simple styles, and focus on an organized, luxurious lifestyle.

What is vanilla girl trend?

Vanilla girl is a TikTok trend that started in 2022 and has gained popularity in 2023. A natural, neutral, and minimalist aesthetic in fashion, beauty, and lifestyle characterizes it. It emphasizes simplicity, comfort, and luxury, and has been criticized for promoting a narrow and limiting beauty standard. 

Disclosure: We only recommend products we would use ourselves and all opinions expressed here are our own. This post may contain affiliate links that we may earn a small commission at no additional cost to you.

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Elisa Steffes
Elisa Steffes

Elisa Steffes reviews designer fashion brands and elegant pieces for a living. She also loves Old Money Brands and is passionate about writing about topics related to this classic style.
She has close to 3 years of experience in SEO and has taken the Streetstylis Pinterest account to one of the most popular magazines on Pinterest and Instagram.
When she's not working, you'll find her doing Pilates, dancing or hanging out with her friends in Malta.

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