What Brands Are Cheaper in Japan 2024? Latest News

Are you considering visiting Japan and curious about which brands are more budget-friendly there? No need to worry as Japan is renowned for its top-notch merchandise, and a wide selection can be purchased at a lower cost than other nations.

In this article, we’ll reveal the latest news on what brands are cheaper in Japan so that you can plan your shopping spree accordingly.

Why Brands Are Cheaper in Japan?

Japan is known for its unique culture, advanced technology, and delicious cuisine. But did you know that some brands are cheaper in Japan than other countries?

Transportation System

One reason brands are cheaper in Japan is the country’s efficient transportation system. Japan has a well-developed transportation network, including high-speed trains, buses, and subways. This allows goods to be transported quickly and efficiently from the manufacturer to the retail stores, lowering transportation costs.

Wages

Another reason brands are cheaper in Japan is the country’s relatively low wages. Compared to other developed countries, Japan has a lower minimum wage. This means that labor costs for manufacturers are lower, which can be passed on to the consumer through lower prices.

Deflation

Deflation is another factor contributing to the lower prices of brands in Japan. Deflation is a situation in which the prices of goods and services decrease over time.

Japan experienced deflation for about 20 years after the collapse of its bubble economy in 1998. During this time, the competition for small profits and quick returns led to the rise of cheap restaurant chains and fast-fashion brands, which made some goods cheaper.

What Brands Are Cheaper in Japan

If you’re planning to visit Japan, you might want to take advantage of the incredible shopping deals available there. Japan is famous for its high-quality products, and many popular brands are significantly cheaper there than in other countries. In this section, we’ll explore some of the most popular brands that are cheaper in Japan and where to find them.

Luxury Goods

Japan is a haven for luxury goods, and many high-end brands are significantly cheaper than in other countries. Brands like Chanel, Louis Vuitton, and Gucci have flagship stores in Tokyo’s Ginza district, where you can find luxury items at a fraction of their usual price. You can also visit the Mitsukoshi department store in Tokyo, which has a vast selection of luxury brands.

Department Stores

Department stores are a popular shopping destination in Japan, offering a wide selection of products at affordable prices. Brands like Uniqlo, Muji, and Shimamura offer stylish and affordable clothing options for men, women, and children. You can also find electronics and home appliances at stores like Bic Camera and Yamada Denki.

Malls

Malls are another popular shopping destination in Japan. They offer a wide variety of products at competitive prices. AEON malls are one of Japan’s largest mall chains, offering everything from clothing to electronics to groceries. You can also find international brands like H&M, Zara, and Forever 21 at malls like Shibuya 109 and Laforet Harajuku.

Premium Outlets

If you’re looking for designer brands at discounted prices, you should visit Japan’s premium outlets. The Gotemba Premium Outlets, located near Mount Fuji, offer over 200 stores with discounts of up to 70% off. Brands like Coach, Michael Kors, and Burberry are available at a fraction of their usual price.

100-Yen Store

The 100-yen store is a popular shopping destination in Japan, offering a wide variety of products at an affordable price. At stores like Daiso and Seria, you can find everything from household items to snacks to stationery. These stores are perfect for budget-conscious travelers looking for souvenirs and gifts.

What are luxury brands cheaper in Japan?

What Brands Are Cheaper in Japan

Gucci

Gucci is a luxury brand that needs no introduction. Known for its iconic designs and high-quality products, Gucci is a must-have in any fashionista’s wardrobe. You can find Gucci products at a lower price in Japan than in other countries. For example, a Gucci Marmont bag that retails for $2,290 in the US can be found for around $1,900 in Japan.

Coach

Coach is an American luxury brand that is popular for its leather goods and accessories. In Japan, you can find Coach products at a lower price than other countries. For instance, a Coach tote bag that retails for $350 in the US can be found for around $290 in Japan.

Loewe

Loewe is a Spanish luxury brand known for its leather goods and ready-to-wear collections. In Japan, Loewe products are more affordable than in other countries. For example, a Loewe Puzzle bag that retails for $2,900 in the US can be found for around $2,400 in Japan.

Prada

Prada is an Italian luxury brand famous for its leather goods, accessories, and ready-to-wear collections. In Japan, Prada products are more affordable than in other countries. For instance, a Prada Cahier bag that retails for $2,850 in the US can be found for around $2,400 in Japan.

Uniqlo

Uniqlo is a Japanese fast-fashion brand famous for its affordable and high-quality clothing. Uniqlo products are cheaper in Japan than in other countries. For example, a Uniqlo Ultra Light Down jacket that retails for $69.90 in the US can be found for around $50 in Japan.

Where to Shop for Cheap Brands in Japan

Ginza

Ginza is a famous shopping district in Tokyo known for its luxury boutiques and department stores. However, you can also find great deals on high-end brands in Ginza. Many stores offer discounts on last season’s items or have special sales throughout the year. Some popular stores to check out in Ginza include Uniqlo, Muji, and Isetan.

Gotemba Premium Outlets

Located about an hour from Tokyo, the Gotemba Premium Outlets is a popular shopping destination for locals and tourists. The outlet mall features over 200 stores, including popular brands like Adidas, Nike, and Coach. You can find discounts of up to 70% off on last season’s items or overstocked products.

Shinjuku

Shinjuku is another famous shopping district in Tokyo that offers a mix of high-end and affordable brands. You can find everything from luxury boutiques to discount stores in Shinjuku. Some of the popular stores to check out include Don Quijote. This discount store sells everything from electronics to souvenirs, and Forever 21, a popular clothing store that offers affordable fashion.

Daiso

Daiso is a popular chain of 100-yen stores in Japan that offers affordable household items, stationery, and snacks. You can find everything from cleaning supplies to kitchenware at Daiso. The best part is that everything is priced at just 100 yen, making it a great place to stock up on essentials.

Mitsui Outlet Park

The Mitsui Outlet Park is a popular shopping destination for bargain hunters in various locations throughout Japan. The outlet mall features over 200 stores, including popular brands like Nike, Adidas, and Coach. You can find discounts of up to 70% off on last season’s items or overstocked products.

Benefits of Shopping for Brands in Japan

What Brands Are Cheaper in Japan

Raw Materials

One of the main benefits of shopping for brands in Japan is the quality of raw materials used in their products. Japan is famous for its high-quality raw materials often sourced locally.

For example, Japan is known for its high-quality cotton, which is used to produce some of the best clothing brands in the world. The same goes for other raw materials like silk, leather, and wood.

When you shop for brands in Japan, you can be sure you’re getting a high-quality product from the best raw materials.

Purchasing Power

Another benefit of shopping for brands in Japan is the country’s purchasing power. Thanks to the weaker yen, you can often get more for your money when you shop in Japan. This means you can buy more products for the same amount of money as back home. This is especially true for luxury brands, which can be significantly cheaper in Japan than other countries.

Tissue

Japan is famous for its high-quality tissue paper. The country is the world’s largest consumer of tissue paper, and Japanese tissue brands are among the best. When you shop for tissue brands in Japan, you can be sure that you’re getting a high-quality product that is soft, strong, and durable.

Beef Bowl

If you’re a foodie, then you’ll love shopping for food brands in Japan. One of the most popular food brands in Japan is the beef bowl. This delicious dish is made with rice, beef, and vegetables, a staple of Japanese cuisine. When you shop for beef bowl brands in Japan, you can be sure you’re getting a high-quality product from the best ingredients.

FAQ:

Is it cheaper to buy stuff in Japan?

It depends on what you’re buying. Used items tend to be cheaper in Japan, and some Japanese brands like Uniqlo may be more affordable there. However, internationally branded items are generally cheaper in Europe. Additionally, Japan’s Big Mac is surprisingly cheaper than in other countries.

Is H&M cheaper in Japan?

No, H&M is generally more expensive in Japan than in other countries. This is due to import taxes and other costs associated with importing products. 

Is Uniqlo considered cheap in Japan?

Yes, Uniqlo is considered cheap in Japan. It offers high-quality everyday wear at an affordable price point. While prices vary depending on the item and location, Uniqlo is generally cheaper in Japan than in other countries.

Is Japan tax free for foreigners?

No, there is no such thing as “tax-free” status for foreigners living in Japan. All foreign nationals must pay taxes according to Japanese law regardless of where they come from or how long they stay there. However, non-residents are taxed only on their Japan-sourced income at a flat rate of 20.42 percent of their gross income. 

What can 10000 yen get you in Japan?

With 10,000 yen, you can buy various things in Japan, such as a bowl of ramen, a night at a capsule hotel, or a sushi dinner. You can also buy a one-day bus pass or pay for your food and drinks at well-known restaurants or izakayas. 

Is Zara expensive in Japan?

Yes, Zara is generally more expensive in Japan than in its home country of Spain and other countries due to import taxes and other costs associated with importing products.

Why are Rolex cheaper in Japan?

Rolex watches are not necessarily cheaper in Japan. However, if you’re buying a Datejust, Daydate, or precious metal watch, prices may be lower in Japan due to the VAT refund. The exchange rates used to be much better, but Japanese dealers have been raising prices to catch up with demand outside Japan. 

Which country is Uniqlo cheapest in?

Uniqlo is generally the cheapest in Japan, where the company was founded and is headquartered. Prices tend to be higher in other countries due to import taxes and other costs associated with importing products. 

Is Gucci cheaper in Japan?

Gucci products are generally more expensive in Japan than in the USA.

Is Dior cheaper in Japan?

Yes, Dior products are generally cheaper in Japan than in other countries, partly due to the weaker Japanese yen.

Is Hermes cheaper in Japan?

No, Hermès is not typically cheaper in Japan; it is often more expensive due to high demand and pricing strategies in the luxury market.

Is Louis Vuitton cheaper in Japan?

Yes, Louis Vuitton can be cheaper in Japan due to favorable exchange rates and tourist tax refunds.

Is Loewe cheaper in Japan?

Yes, Loewe products are generally cheaper in Japan than in the US, due to a lower luxury tax.

Is Prada cheaper in Japan?

Yes, Prada is often cheaper in Japan than in other countries, influenced by factors like the weaker Japanese yen.

Is Ysl cheaper in Japan?

No, Saint Laurent products are not typically cheaper in Japan; they may be more expensive than in the US.

Is designer cheaper in Japan?

Designer brands can be marginally cheaper in Japan, especially when you claim a 10% tax refund as a tourist.

What are brands to buy in Japan?

For unique and quality items, consider buying from brands like UNIQLO, GU, MUJI, Onitsuka Tiger, and various local designer labels in Japan.

Are designer bags cheaper in Japan?

Yes, designer bags can be cheaper in Japan, mainly due to lower import taxes, a competitive market, and the option for tourists to get a tax refund.

Is Van Cleef cheaper in Japan?

Van Cleef & Arpels may be cheaper in Japan due to the tax refund available to tourists, making it a potentially more cost-effective option.

Is Chanel cheaper in Japan?

Chanel bags can be more expensive in Japan; for instance, a Classic Medium Flap Bag is priced at JPY 1,430,000 before tax.

Is Stussy cheaper in Japan?

Stussy tends to be pricier in Japan compared to the US. For example, a Stüssy International Tee Pigment Dyed is ¥9,350 in Japan and $45.00 in the US.

Is New Balance cheaper in Japan?

You might find New Balance sneakers at higher prices in Japan, like the New Balance 1300, retailing for 39,000 yen, reflecting a premium cost.

Is Adidas cheaper in Japan?

You’ll often pay more for Adidas in Japan; a pair of Adidas Ultraboost running shoes can cost around ¥20,000 (US$180), whereas in the US, they might be around $150.

Is Longchamp cheaper in Japan?

You can snag a Longchamp bag for less in Japan; a Le Pliage might be around $180 compared to $225 in Singapore.


Disclosure: We only recommend products we would use ourselves and all opinions expressed here are our own. This post may contain affiliate links that we may earn a small commission at no additional cost to you.


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Elisa
Elisa

Elisa Steffes reviews designer fashion brands and elegant pieces for a living. She also loves Old Money Brands and is passionate about writing about topics related to this classic style.
She has close to 3 years of experience in SEO and has taken the Streetstylis Pinterest account to one of the most popular magazines on Pinterest and Instagram.
When she's not working, you'll find her doing Pilates, dancing or hanging out with her friends in Malta.

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