Ralph Lauren Style 2024: How I Get this Aesthetic On a Budget

Seeking to inject your closet with enduring charm and poshness? The legendary style of Ralph Lauren has got you covered. Be it chic polo shirts or quintessential blazers, Ralph Lauren stands as the pinnacle of the American fashion industry.

In this article, we’ll explore the latest trends and tips to help you achieve the coveted Ralph Lauren style. Whether you’re a brand fan or just looking to incorporate some RL-inspired elements into your wardrobe, we’ve got you covered. So, let’s dive in and discover how to rock the Ralph Lauren style confidently and in class.

Where Does the Ralph Lauren Style Come From?

Annie Hall and Diane Keaton Influence

Ralph Lauren’s style has evolved over the years, often taking cues from iconic figures. The Annie Hall look, popularized by Diane Keaton’s character, dominated the fashion scene in the 1970s. Ralph Lauren dressed Diane Keaton on and off the screen, showcasing his take on the menswear-inspired trend. You often saw her in oversized blazers, vests, and button-up shirts paired with wide-legged trousers. This look defined an era, and Ralph Lauren’s influence on this style was undeniable.

From the Bronx to Fashion Empire

Born and raised in the Bronx, New York City, Ralph Lauren started his career as a salesman before venturing into the fashion world. In 1967, he began making ties and quickly expanded his business to include a full menswear collection. His vision was to create timeless, romantic elegance, which he achieved by incorporating various influences like Western wear, Native American dress, sailing, and English sport.

By 1968, he debuted his first full men’s collection which included a white flannel suit and dress shirts in unexpected sport shirt fabrics. Within a couple of years, the first Polo by Ralph Lauren store opened in Bloomingdale, signaling the beginning of a fashion empire.

Today, Ralph Lauren’s brand symbolizes American style and offers designer men’s, women’s, and children’s clothing, accessories, and home furnishings. His style has become synonymous with preppy, classic, and luxurious fashion. As you explore the world of Ralph Lauren, you will not only see his incredible journey from New York City to the pinnacle of the fashion industry but also experience the rich legacy he has left behind.

Iconic Collections and Collaborations

Ralph Lauren Style

Polo Ralph Lauren

The Polo Ralph Lauren collection is instantly recognizable thanks to its timeless signature polo shirt. In 1972, Ralph Lauren introduced the versatile shirt in 24 colors, which is a world favorite. The iconic polo player logo, added as a motif in 1971, represents the brand’s focus on elegance, refinement, and a hint of sportiness. Throughout the years, Ralph Lauren has continued to innovate the Polo collection by incorporating modern fabrics and designs, ensuring it remains a wardrobe staple for many.

During the pandemic, Ralph Lauren focused on supporting those affected by adapting its production to create masks and gowns for frontline healthcare workers. Additionally, your favorite brand leverages its global reach and leadership in fashion by innovating sustainable practices and reducing environmental impact.

The Great Gatsby Collection

In celebration of the 2013 film adaptation of F. Scott Fitzgerald’s “The Great Gatsby,” Ralph Lauren created an exclusive Great Gatsby Collection. This limited edition line of menswear drew inspiration from the film’s wardrobe. The collection was a hit, showcasing the company’s ability to interpret historical styles and incorporate them into modern fashion.

As a brand with a strong sense of heritage, Ralph Lauren has been a natural choice for collaborations with prestigious events like the Olympic Games. The company has been dressing Team USA athletes since 2008, providing elegant and functional attire for both opening and closing ceremonies. The latest collaboration features sustainable materials and innovative fabric technologies, demonstrating Ralph Lauren’s commitment to supporting athletes and addressing environmental concerns.

Under its current CEO, Patrice Louvet, Ralph Lauren continues to uphold the values of timeless style, versatility, and sustainability. The brand’s iconic collections and collaborations are just a few examples of how the company keeps evolving to meet your fashion needs while respecting the environment and promoting social responsibility.

Signature Fabrics and Patterns

When it comes to Ralph Lauren’s style, their signature fabrics and patterns are the epitome of elegance and timeless design. These iconic patterns include floral, plaid, madras, and tweed. By incorporating these patterns into your home décor or personal wardrobe, you can bring a touch of sophistication and luxury to any space or ensemble.

Floral patterns are a classic element in Ralph Lauren’s design. Capturing the essence of country living, these patterns often feature vintage motifs and can be found in collections like Signature Country Fabrics. They add a touch of refined beauty and can be easily combined with other patterns such as stripes and checks, for an eclectic, yet stylish look.

Plaid is another key component of Ralph Lauren’s signature style. Including traditional tartans and innovative reinterpretations, plaid can be seen in collections like Ralph Lauren’s Signature Wool Tartans fabrics. They offer versatility and are suitable for a variety of interior styles ranging from old-world charm to contemporary chic.

Madras is a distinctive pattern that originates from India, and Ralph Lauren has seamlessly integrated it into their designs. Known for its vibrant colors and lightweight, loose weave, madras lends a more casual and laid-back vibe to your décor or wardrobe.

Lastly, the timeless tweed is present throughout Ralph Lauren’s collections. This sophisticated fabric has a rich history in fashion and furnishings. It can be found in Ralph Lauren’s Signature Modern Lodge Fabrics, which embody a refined mountainside aesthetic. Tweed adds a luxurious texture and depth to any space or ensemble.

Key Ralph Lauren Garments

Ralph Lauren Style

The classic Polo shirt is a must-have in any Ralph Lauren collection. Often featuring the iconic embroidered pony logo, these polo shirts come in various colors and patterns. They’re versatile, stylish, and perfect for elevating your casualwear. Find authentic Polo shirts by examining the quality of the pony embroidery, as legitimate garments usually have precise and polished stitching.

Denim plays a significant role in Ralph Lauren’s offerings, particularly in the discontinued Denim & Supply line. Although no longer in production, you might still find high-quality jeans, jackets, and work shirts from this line on the preloved market. Ralph Lauren’s denim is known for its durability and timeless appeal.

Incorporating tailoring into your wardrobe is essential for achieving the refined and polished look that Ralph Lauren is known for. From expertly crafted suits to blazers, their tailored pieces can be dressed up or down for any occasion. By investing in one or two key tailored items, you can create a variety of versatile outfits that blend classic elegance with contemporary style.

A stylish cardigan is another Ralph Lauren staple. With its cozy appeal and versatile design, a cardigan can easily be dressed up or down, making it an essential addition to your wardrobe. Look for high-quality materials such as cashmere or merino wool to ensure both comfort and longevity in your garment.

Finally, consider adding a wrap skirt to your collection for a sophisticated, feminine touch. A signature piece in many Ralph Lauren styles, the wrap skirt is universally flattering and easily paired with various tops and accessories.

Material Choices

Fringe Details

Fringe details often appear in Ralph Lauren’s collections, adding a sense of movement and texture to the garments. Typically found on accessories and clothing items, these fringes are made from linen, cotton, or leather.


Linen is a breathable and durable material that’s ideal for warm-weather clothing. Its natural, lightweight feel makes it perfect for creating fringe details on items like scarves and summer dresses. When you wear a linen garment with fringe, you’re embracing a classic Ralph Lauren style and enjoying the comfort and airiness that linen provides.


Cotton has been a staple material in Ralph Lauren’s designs due to its versatility, softness, and durability. Cotton fringes can be found on various clothing items, including jackets and skirts. As you wear a cotton-fringed piece, appreciate the softness and elegance that this material brings to your outfit.


Leather fringes add a touch of luxury and ruggedness to Ralph Lauren’s style. Leather-fringed accessories like bags and belts are popular among the brand’s loyal customers. When you choose a leather accessory with fringe details, you’re making a statement that combines sophistication and a sense of adventure.

Pearls and Embellishments

Ralph Lauren’s collections also feature pearls and embellishments that complement the brand’s classic and refined style. These fine details help elevate your outfit and bring a touch of elegance to your look.


Regarding linen garments, pearl and embellishment details can be found on items like blouses and dresses. The combination of these delicate additions with the natural texture of linen creates a balance between sophistication and comfort, making you feel elegant and at ease.


You may find intricate pearl and embellishment designs in cotton garments on items such as sweaters and cardigans. These luxurious additions upgrade your cotton clothing, making your outfit stand out while maintaining the practicality and coziness of the material.


Leather items adorned with pearls and embellishments offer a distinctive and upscale appearance. Leather jackets or bags with these fine details add an unexpected element of refinement to the robust and durable nature of the material, making a powerful statement in your overall style.

Colors and Regional Aesthetics

When exploring Ralph Lauren’s style, you’ll notice diverse colors and influences from various regions across the United States. While Ralph Lauren has become synonymous with classic American style, it has evolved to incorporate elements from different places, such as Colorado, the East Coast, the West Coast, Central Park, and Los Angeles.

Imagine taking a stroll through Central Park; you’ll see that Ralph Lauren’s color palette reflects the park’s calm atmosphere with shades of green, beige, and brown. These earthy tones are synonymous with the brand’s sophisticated yet relaxed style that is popular in New York City and its surroundings.

As you head towards the East Coast, the region’s preppy and nautical lifestyle inspires the brand. You’ll find traditional navy blues, crisp whites, and pops of vibrant reds in their collections, reminiscent of sailing on a yacht or attending an Ivy League school event.

Journeying to the West Coast, particularly Los Angeles, you’ll encounter Ralph Lauren’s more relaxed and casual styles, influenced by the sunny California beaches and laid-back attitude. The colors here can range from soft pastels, like pinks and baby blues, to electric hues, such as turquoise and orange, reflecting the vibrant L.A. culture.

Now, let’s venture to Colorado, where you’ll find inspiration from the rugged outdoors. Ralph Lauren embraces the landscape’s natural beauty, with colors like rich browns, deep greens, and warm reds, evoking the feel of cozy mountain lodges and majestic forests.

Ralph Lauren in Pop Culture

Menswear Milestones

Ralph Lauren’s origin story started in the Bronx, New York, and it quickly managed to establish an undisputed status in fashion. Business-minded from a young age, Ralph Lauren began selling ties before branching out to create an expansive range of men’s clothing items.

One of his early successes came from the Polo shirt, which has since become synonymous with Ralph Lauren’s brand. This versatile garment has become an essential wardrobe staple for people of all walks of life. Over the years, the Polo shirt transitioned from a mere sports attire staple to a symbol of casual elegance, embodying the confident, knowledgeable, and timeless Ralph Lauren aesthetic.

As you delve into the world of Ralph Lauren, you will discover other menswear milestones that marked pivotal moments in fashion. The brand’s exploration of various cultural influences, such as incorporating hip-hop in the late 1980s, expanded its reach and solidified its place in pop culture. This daring venture into hip-hop style spoke to the brand’s ability to recognize and adapt to changing cultural landscapes – a skill critical to enduring success.

The brand’s impact on pop culture is not limited to clothing, as many celebrities, such as Lily Collins, have been seen sporting Ralph Lauren at high-profile events. The brand continuously captures the essence of luxury and practicality, redefining how people dress and express themselves.

Throughout the years, Ralph Lauren has been at the forefront of many clothing innovations while maintaining a distinct and recognizable identity. As a result, the brand has remained a significant influencer in the world of fashion and beyond, connecting various elements of popular culture through its dynamic menswear offerings.

Styling Tips and Pairings

Polo Ralph Lauren Inspired Looks

As you explore different ways to create a confident and knowledgeable Ralph Lauren ensemble, consider incorporating elements unique to the brand’s aesthetic. Here are some suggestions to help you achieve a timeless, sporty, and elegant look with Polo Ralph Lauren clothing in your wardrobe:

1. Fall-inspired layers

Layering is key during the fall season. Pair a classic Polo Ralph Lauren sweater or cardigan with a crisp button-down shirt. Wear your favorite pleated pants or slim-fit jeans to complete the outfit to achieve a polished and sophisticated style.

2. Sporty and casual attire

Polo Ralph Lauren is known for its iconic, sporty designs. You can easily achieve a relaxed, yet refined look by combining a classic Polo shirt with pleated pants or chinos. Don’t forget to wear a well-fitted cap or a stylish belt to emphasize your sporty and casual vibe.

3. Embrace bold patterns

Ralph Lauren often features a variety of bold patterns and textures in their designs. Don’t be afraid to mix and match stripes, plaids, and other unique prints. This will add visual interest and create a statement-making ensemble.

4. Accessorize with purpose

To complete your Polo Ralph Lauren-inspired look, choose accessories that complement your outfit and help express your personal style. Consider leather belts, timeless watches, or understated jewelry pieces to enhance your ensemble without overpowering it.


What kind of style is Ralph Lauren?

Ralph Lauren is known for his classic, timeless, and elegant style that often incorporates Americana and Western influences. His sportswear line Polo Ralph Lauren is trendy and features preppy and collegiate styles. 

What is Ralph Lauren known for in fashion?

Ralph Lauren is known for its luxury lifestyle brand that offers clothing, accessories, fragrances, and home decor. He is particularly famous for his timeless, classic, and elegant designs that often incorporate Americana and Western influences. 

How to wear Ralph Lauren?

Ralph Lauren’s classic and timeless style can be worn in various ways, from preppy and collegiate to elegant and sophisticated. Ralph Lauren’s Polo line is trendy for its sportswear that can be dressed up or down. Some tips include layering polos on polos, tucking in shirts, and accessorizing with belts and hats.

Why is Ralph Lauren so iconic?

Ralph Lauren is considered iconic for his ability to create a lifestyle brand that embodies classic American style and luxury. He has consistently produced timeless and elegant designs that have become synonymous with the Ralph Lauren brand, making it one of the world’s most recognizable and influential fashion brands. 

Disclosure: We only recommend products we would use ourselves and all opinions expressed here are our own. This post may contain affiliate links that we may earn a small commission at no additional cost to you.

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Elisa Steffes reviews designer fashion brands and elegant pieces for a living. She also loves Old Money Brands and is passionate about writing about topics related to this classic style.
She has close to 3 years of experience in SEO and has taken the Streetstylis Pinterest account to one of the most popular magazines on Pinterest and Instagram.
When she's not working, you'll find her doing Pilates, dancing or hanging out with her friends in Malta.

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